Automattic is hiring Happiness Engineers

I’ve been around and I can tell you that Automattic is the best company I’ve ever worked for. The culture is built on values of understanding, support of one another, and of course the pursuit of democratizing publishing. All Automatticians (our name for ourselves) are quite unique and talented individuals, making up a distributed workforce […]

Innovating is not unlike this magnificent whale’s eating habits.

The Humpback Whale – seen above – will take in as much as 20,000 liters to get her dinner, which is comprised of tons of very little creatures. Innovating is not unlike this magnificent whale’s eating habits. You have to take in a ton of data, learn a great deal about your products and customers, […]

Expert Advice: How Small Business Owners can Run a great website – Webinar

I’m proud to say my colleagues at Automattic – the parent company of, Jetpack, and Woo – are offering a free webinar to help small businesses with their online presence. This free webinar is specially designed for small businesses, freelancers, and would-be entrepreneurs, with lots of actionable tips anyone — regardless of what platform they’re site […]

Meet Jesse Friedman is the official website of Jesse Friedman, inventor, innovator, author, speaker, and writer. This website is dedicated to you, the self-starter, who appreciates imaginative ideas and advice on how to run your business, your blog, and your e-commerce store. A long time innovator and currently the Director of Innovation of Jetpack Business for Automattic, Jesse is the author of Web […]


I have been building websites since 1996. Hold on, I need to sit with that for a moment… Jeez, I have been working on the web for 24 years… Ok, my personal quarrels with the passage of time aside, you’d think with all that experience I’d be better at blogging. I’ve built more websites than […]

Leuchtturm 1917

Leuchtturm notebooks – specifically dot grids – are my new favorite notebook. This one, adorned with stickers I found at a local shop, came from a trip to Zürich, Switzerland. I love that it almost matches my laptop. The photo makes it look less the same grey.

Did we overpopulate Black Friday?

What animal is as rare as the unicorn – assuming it actually existed? Let’s say the Forest Owlet, there are less than 250 of them left in existence.  Their rarity gives them amnesty and the ability to do whatever they want.  We fight to protect them and if you are aware of how endangered they […]


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